Headlam Hall Branding

With a need to reposition it’s offering Headlam Hall appointed Journey to create a new brand identity to match it’s aspirations.

Family run and located in the beautiful Durham Dales, the Journey team wanted to capture the rural setting and welcoming nature of the hotel. With a working farm on-site, the design team used a goose, to represent the journey and freedom of the guests visiting the hotel.

A rustic colour palette and scenic imagery were used to capture the tranquility of the hotel, with guest experience and how they are made to ‘feel’ at Headlam key to the brand concept.